I do not start with colours.
We start with the business: what has changed, what needs to be clearer and what the brand or website needs to do better. How it looks comes after that.
Understand
We talk about your business, your customers and what needs to change.
Plan
I work out the structure, content and direction before designing.
Create
I bring it together into a brand or website that fits your business.
You do not need to speak designer.
You can explain the business in your own words. I will ask the questions, organise what matters and turn it into something other people can understand.
We work on it together.
We talk. I ask questions. We look at what is working, what feels off and what your business has become.
I explain the thinking behind decisions as we go, so you are not left wondering why something looks or works the way it does.
We make decisions together and build it step by step.
Decisions should have a reason.
We agree what we are trying to fix before I start designing. That makes feedback easier, and it stops the project turning into endless changes based on whether something simply “feels right” that day.
How we work together